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Target: Chinese netizens [Copy link] 中文

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Post time 2014-1-4 16:19:50 |Display all floors
The Financial Times of London reported China’s 457m Internet users are rapidly becoming a key target audience for online marketing, according to a McKinsey report.

The consultant company estimates that the country’s total Internet population will balloon to 750m by 2015.

About 25% of China’s online population are moderate users, which is likely the most promising target group for online marketing.

These users consist of higher-income professionals and executives who tend to be infl uential in forums and spend a lot on cosmetics and luxury goods.

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Post time 2014-1-4 17:24:29 |Display all floors
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Post time 2014-1-4 17:26:10 |Display all floors
Being Chinese is hard isn't it?

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