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什么是“粉色旅游”? [Copy link] 中文

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Post time 2012-11-16 14:26:34 |Display all floors

Pink tourism, also known as gay tourism or LGBT tourism, is a form of niche tourism marketed to gay, lesbian, bisexual and transgender (LGBT) people.


The main components of pink tourism are cities and countries wishing to attract LGBT tourists; people looking to travel to LGBT-friendly destinations; people wanting to travel with other LGBT people when traveling regardless of the destination and LGBT travelers who are mainly concerned with cultural and safety issues.


Major companies in the travel industry have become aware of the substantial money (also known as the "pink dollar" or "pink pound") generated by this marketing niche, and have made it a point to align themselves with the gay community and gay tourism campaigns. This market segment is expected to continue to grow as a result ongoing acceptance of LGBT people and changing attitudes towards sexual and gender minorities.


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