This post was edited by cindy1225 at 2011-12-19 15:43|
Chinese people love foreign goods, especially reputable brands. They insist that they buy foreign goods, because they trust them. This is especially true of food products, following a spate of food safety scandals in China in recent years, including melamine-tainted baby formula, clenbuterol in animal feed, which makes the meat learner, and gutter oil recycled to be used in restaurants.
Yet a series of recent scandals concerning foreign multinationals might have the potential to change the attitude of Chinese consumers toward foreign brands.